Career Overview

I have been leading teams for 12 years to build profitable programs, products, business units, and startups while maintaining exceptionally low employee turnover.

Download Summary

Revolusys Inc.

Responsibilities

Product Lifecycle Management

Launched new services designed to remain feasible for businesses during market crunch conditions and aligned their delivery with observed client needs and internal capabilities
Created structured business model pathways and planned out pricing strategies based on business niche and size using service viability and client segmentation
Worked with business unit heads to ensure product and service launches followed structured phases and aligned with internal plans
Adjusted plans as needed when markets or priorities changed to maintain alignment with internal direction and service goals

Business Growth Management

Developed sales pitch and coordinated with creative teams to ensure marketing materials reflected business expectations and maintained consistency across mediums
Acquired leads, pitched services, and converted prospective businesses into clients through tailored engagement based on portfolio fit and observed market behavior
Used professional social platforms to connect with stakeholders of potential clients and support lead generation
Created tailored and personalized email campaigns to connect with active leads, old customers, and dead leads

Client Life Cycle Management

Coordinated with technical and creative teams on project and program activities related to client engagements and ensured readiness across all functional areas
Ensured client expectations and satisfaction were met throughout delivery by monitoring interactions and aligning internal support and service functions with client objectives
Managed communication and automated reporting to keep internal teams and clients updated on project health
Kept communication clear and efficient to resolve issues and ensured all team members followed the same communication protocols

Project and Program Management

Created project plans for client engagements and ensured teams had necessary resources for planned deliverables
Coordinated with technical and creative teams to resolve schedule conflicts and ensure timely execution of client programs
Collaborated with different teams and business units and aligned them on internal projects
Periodically validated that teams had necessary resources for planned deliverables on internal projects

Leadership and Team Enablement

Created training programs with business unit heads focused on successful practices, case studies, lessons learned, strategies, business models, and walkthroughs of tools to analyze data
Introduced bottom-up reviews and created transparency in setting up responsibilities and tracking performance across teams
Worked with teams to improve performance by aligning them with internal objectives and preparing them for planned deliverables

Utopia Deals

Responsibilities

Strategy and Program Execution

Executed pilot programs assigned by senior leadership to test and scale new product and business initiatives
Defined and documented scope, roles, and delivery expectations for experimental initiatives
Mapped performance inputs against projected outcomes to evaluate pilot effectiveness
Prepared structured sales forecasts for pipeline products using trend data and pricing models
Identified and addressed operational gaps through targeted process adjustments and performance tracking

Product and Market Research

Conducted market and product research to evaluate niche entry opportunities and revenue potential
Supported brand acquisition analysis through market validation and product fit assessments
Trained internal teams on research methods, tools, and dashboards to support self-sufficient analysis
Developed dashboards to support cross-team reviews and decision-making across operations, legal, and marketing
Built automated reports to reduce manual tracking and improve visibility into program status

Launch Operations

Managed cross-functional coordination for launches of high-volume SKUs across multiple categories
Planned and tracked execution of launch workflows with assigned ownership and delivery timelines
Oversaw product lifecycle planning using checkpoints, stage gates, and performance criteria
Monitored project progress, resolved inter-team blockers, and enforced milestone accountability
Managed overlapping timelines by aligning task dependencies and team availability across projects

Sourcing and Supplier Coordination

Led vendor and sourcing activities across product launches, brand acquisitions, and service expansion programs
Coordinated with machinery providers, material suppliers, and outsourced manufacturers to support production and operational readiness
Assessed supplier proposals and delivery plans to match functional, timeline, and budget requirements
Managed sourcing timelines and supplier communication to ensure alignment with internal planning cycles
Worked with internal teams to support procurement, logistics, and compliance reviews during setup and transition phases

Buyer Engagement and Lead Management

Maintained contact with potential buyers and distributor networks to support early-stage demand generation across new and acquired brands
Monitored and tracked lead activity to help align production schedules with actual market demand
Handled inquiries and sales coordination during transition phases of brand acquisition and new product rollout
Collaborated with sales and marketing to match customer expectations with delivery and launch timelines
Documented lead interactions and buyer feedback to support adjustments in product strategy and messaging

Moving Adverts

SJ Curve

SleekHive Technologies

Responsibilities

Digital Marketing Management

Ran targeted digital campaigns to attract potential clients and improve sales by tailoring ad content to audience groups and portfolio of services
Managed paid ads by ensuring budget efficiency and platform best practices and used performance data to improve ad targeting and creative content
Conducted A/B testing and refined audience segments based on engagement metrics to improve campaign accuracy
Improved search visibility for our clients and company brands with tailored ad content and platform best practices
Maintained regular social media posts to keep the brand active and designed ad content specifically for each platform's requirements
Optimized UI/UX of landing pages to improve conversion rates and worked with designers to create visuals that supported marketing and business goals
Created tailored and personalized email campaigns to connect with active leads, old customers, and dead leads using updated content and lead-specific messaging
Utilized professional social platforms like LinkedIn to touch base with stakeholders of potential clients and used these connections to extend campaign reach

Client Life Cycle Management

Enhanced customer support by improving team collaboration and refining interdepartmental coordination to meet client expectations
Addressed refunds and chargebacks through systematic solutions and took corrective measures to improve service quality
Strengthened collaboration between support and sales teams to increase customer retention
Refined marketing, sales pitch and customer support protocols using direct client feedback and campaign analytics to close service gaps
Ensured marketing materials reflected customer expectations through consistency in content across all mediums and platforms and aligned internal messaging
Managed protocols related to communication and automated reporting to keep internal teams and clients updated on project health and escalated critical issues through predefined channels
Kept communication clear and efficient to resolve issues quickly and ensured all team members followed the same communication protocols for consistency in team coordination
Kept clients and stakeholders updated about market trends and policy changes using existing communication protocols and team coordination

Business Expansion

Reviewed client feedback and market trends across our portfolio to identify expansion opportunities and service enhancements through internal observation
Identified improvements in SLAs, policies, and cross-functional operations including sales, marketing, customer support, project management, and digital production across service lines
Gathered insights from sales, marketing, customer support, and project management teams on client interactions and visitor behavior and used these observations to refine business strategies and operational processes
Set up systems to collect user reports and suggestions to assess which updates should be prioritize with respect to business impact and customer satisfaction
Aligned those updates with internal planning based on reports and patterns
Mapped customer pain points to potential solutions using gap analysis to address unmet market needs rather than duplicating existing services in our portfolio and in the market
Analyzed different regions and market segments to validate whether ideas and new initiatives are feasible across the full portfolio of services
Implemented change control processes to manage project and program creeps and adjustments required in scope while minimizing disruptions and preserving service consistency
Documented lessons learned after each project phase to refine our methodologies and improve how expansion initiatives were structured
Developed standardized templates for project charters, status reports, and risk logs to ensure consistency across all programs and internal teams

Project and Program Management

Monitored all active projects and identified potential risks or delays in advance and included these observations in scheduled reporting
Kept leadership informed about team and project status through regular meetings and system-generated reports
Tracked progress through functional dashboards and internal stakeholder reviews
Ensured updates are shared with relevant team to highlight and resolve areas needing improvements
Collaborated with stakeholders during review checkpoints to determine next course of action and any corrective measures to avoid risks and ensure smooth completion of project and program
Coordinated project phases by periodically validating that teams had necessary resources for planned deliverables and flagged resource gaps early
Worked with team leads to resolve schedule conflicts and task ambiguities and ensured that project progress continued without disruption
Facilitated group discussions with client and translated their business needs into actionable project plans for structured execution
Planned launch timelines with quality checks at each stage to align deliveries with expected outcomes
Kept product, project, program and business teams synchronized on deliverables by maintaining shared task clarity and coordination

Product Lifecycle Management

Planned and executed strategies to successfully launch products and services and ensured that all goals, plans, processes, and schedules were realistic and achievable
Ensured teams were fully prepared and equipped with necessary resources to carry out launch and delivery responsibilities
Collaborated on the testing of new services and strategies in small batches to assess their performance for both clients and our internal teams before full deployment
Implemented new strategies and improved our current portfolio through structured phases to prevent bottlenecks and catch issues early
Worked with business unit heads to plan out new product launch and implement new strategies in their units
Ensured products are launched and new strategies are implemented through a defined process
Ensured new services in beta phases are tested in small markets and existing clients to get proper early responses
Made plans to transfer products to other teams when ready and suggested changes based on early feedback and what fit our goals and observed conditions
Adjusted plans as needed when markets or priorities changed to maintain alignment with internal direction and product goals

Operational Excellence and Improvement

Monitored how processes were affecting operations, identified areas needing improvement and worked with relevant teams to resolve and improve processes through structured phases
Improved processes to meet changing client needs during service delivery and implemented them according to the resources at hand
Created training programs and knowledge pool with business unit heads and HR that were focused on successful and best practices with case studies, lessons learned from previous projects/programs, different strategies / business models, walkthroughs of different tools to analyze data and other topics related to leadership, management, operations etc in order to improve performance and growth of employees
Introduced bottom-up reviews and created transparency in setting up responsibilities and tracking performance across project and business functions

Cross-Functional Team Alignment

Aligned sales, marketing, customer support, project management and digital production teams to execute a cohesive strategy for existing portfolio of service and new product launches
This coordinated approach was used to drive measurable improvements in revenue, repeat business, referrals, profitability and new client acquisition across internal and external efforts
Collaborated with different teams and business units and aligned them on internal projects and ensured they operated with shared expectations
Ensured teams within my business unit were aligned with client stakeholders and their objectives on their related projects to maintain consistency
Coordinated teams across departments to prepare for upcoming marketing campaigns and checked readiness of each team
Improved processes to meet changing client needs during service delivery and ensured continued team alignment

Contribution

Team Development

Built training modules and a knowledge-sharing system that improved measurable performance by 50% and significantly reduced onboarding time for new hires
Developed reusable code libraries, smart content tools, and internal web-based editors to improve efficiency in website development and support better coordination between developers and marketers
Reduced turnover to below 5% by increasing accountability through leadership training, 360° reviews, anonymous feedback, and balanced incentives, supported by a review framework involving subordinates and fair adjustments to attendance policies

Business Growth

Enabled downstream decision making through streamlined dashboards, custom automated reports, enhanced closeout formats, and performance forecasts across all organizational levels, which improved measurable productivity by 45% and increased visibility into performing and underperforming financial and operational areas across all teams and business functions
Launched 8 service products along with animations, mobile applications, SaaS tools, and digital marketing services, which increased profitability by 2x and expanded the customer base by 5x
Launched a business unit that achieved profitability in 6 weeks and became the fastest-growing business unit in terms of revenue within 50 days by managing customer lifecycle and commercial operations end-to-end

Revenue Performance

Optimized customer lifecycle and commercial value chain which resulted in 56% increase in upsells, 48% increase in repeat orders, 22% drop in churn, refund rate below 0.1%, 85% chargeback win ratio, 62% more new orders, 25% lower CPA, 116% growth in new acquisitions, and 2x increase in customer lifetime value
Improved sales process and post-sale alignment by improving pitch, removing overcommitments, synchronizing stakeholder handoffs, implementing PMBOK-PMI® principles, and redesigning policies to reduce refund rate from 8% to under 1% which increased verified customer reviews by 3x
Led the deployment of Spatiotemporal Reinforcement Learning and Retrieval-Augmented Generation (RAG) models by using internal scoring logic, product and order metadata, and external APIs to enable over 100x marketing ROI and 33% year-over-year revenue growth

Golden Enterprises

Responsibilities

eCommerce Store Operations

Managed eCommerce operations across major marketplaces by overseeing over 50 SKUs in kitchen and home categories
Improved product listings and store structure to increase add-to-cart and checkout completion rates, leading to 20% year-over-year revenue growth
Optimized organic campaign performance through adjustments in content, structure, and audience engagement strategies
Built and launched B2B and B2C campaigns with full-funnel planning to improve user engagement and brand visibility
Improved cost efficiency by lowering cost per acquisition by 27% through campaign testing and refinement
Used platform and ad performance data to adjust campaigns and improve store traffic quality and conversions
Maintained and updated store visuals and messaging to match product availability, pricing, and seasonal trends

Analytics and Planning

Led real-time tracking of store performance using spreadsheets and analytics tools to reduce time to decisions by 60%
Improved cross-functional coordination by sharing store data and campaign outcomes with marketing and operations teams
Contributed to better digital planning by analyzing consumer behavior patterns and applying insights to content and campaign updates
Used Excel and Google Sheets for data tracking, reporting, and planning across digital and marketplace activities
Handled campaign setup and monitoring using tools such as Google Ads, Meta Ads, SEMRush, and Alibaba Seller Center

Team Coordination

Coordinated with design and content teams to ensure brand consistency across storefronts, listings, and ads
Trained staff on creative and operational tools to ensure brand consistency across product pages and marketing content
Improved turnaround times for design and ad readiness through coordinated efforts with design and content teams

Sourcing Operations

Handled sourcing of raw materials such as bamboo and resins by coordinating with international suppliers across China and Europe
Maintained regular communication with overseas vendors to align supply schedules with production and promotional timelines
Worked with outsourced manufacturers to ensure fulfillment of product specifications, lead times, and quality requirements
Supported procurement planning by reviewing supplier capabilities, pricing, and order terms for both local and imported materials
Assisted in identifying alternative sourcing options to reduce delays, manage costs, and maintain continuity in production

Macaw Solutions

Responsibilities

Campaign Strategy

Defined brand positioning and digital direction across owned channels to support early-stage growth goals
Designed and executed targeted campaigns to increase visibility, generate inbound interest, and build initial audience traction
Planned and managed campaign schedules to align regular and seasonal efforts with business priorities
Tracked campaign engagement and refined messaging and targeting based on ongoing results
Led go-to-market efforts through competitor analysis, funnel reviews, and landing page feedback, which improved early lead quality
Adjusted campaign structure and outreach content based on data from dashboards and trackers
Managed all campaign delivery steps to match timing, tone, and objectives

Digital Operations

Set up and maintained business presence on platforms like Facebook and Google My Business to support visibility and search relevance
Managed the company’s digital footprint through structured content calendars, SEO planning, and lead magnets
Coordinated with design, content, and tech teams to ensure brand consistency across platforms
Improved organic performance and signups by aligning content with user search intent and promotion timing
Monitored channel data to identify early signals and reduce delays in adjustments or response
Used tools such as Asana, Google Ads, Meta Ads, Ahref, SEMRush, Excel, and Google Sheets for campaign planning and performance tracking

Sales Support

Aligned marketing handoffs with sales and post-sale upgrades to support lead quality and conversion flow
Resolved delivery or scope issues tied to marketing touchpoints by working with internal and external contacts
Supported sales strategy by maintaining updated digital assets aligned with sales materials and feedback
Documented feedback from sales interactions to refine campaign tone and audience targeting
Helped bridge campaign outcomes with sales expectations through structured updates and regular coordination

Team Development

Trained department heads and teams in workflows across sales, research, project delivery, chargeback handling, and time management
Created internal guides and role-based processes to improve team coordination and delivery timelines
Led sessions to support understanding of campaign tools, data dashboards, and content review systems
Worked across teams to ensure consistent understanding of client goals and internal task alignment
Helped reduce errors and backlogs by reinforcing cross-functional review and simple task tracking methods

Al-Bait Foods

Responsibilities

Order and Stock Management

Managed daily eCommerce tasks including order flow, stock handling, packing, and coordination between teams
Maintained supplier contact and tracked inventory levels to prevent shortages or missed dispatches
Reviewed reorder points, pending orders, and stock position daily to keep operations stable
Coordinated with marketing and kitchen teams to ensure that product readiness aligned with planned promotions
Approved campaign timing based on actual stock and packing capacity to avoid overselling

Delivery Oversight

Supervised the delivery team and kept dispatch schedules on track through daily coordination
Worked with kitchen and packing teams to ensure orders were ready before scheduled delivery times
Resolved field issues such as delays, missed addresses, or routing errors by staying in contact with drivers
Monitored cold chain handling and ensured transport was arranged to meet storage and temperature requirements
Maintained regular communication with delivery staff to track progress and fix delivery-related concerns early

Revenue Generation

Ran paid and organic campaigns to support order flow across frozen and lunch items
Prepared sales content in coordination with kitchen and design teams to ensure alignment with available items
Monitored stock and adjusted campaign timing to match kitchen and delivery output
Worked with operations and support teams to keep sales flow consistent and realistic
Coordinated digital efforts based on current product availability and packing schedules

Customer Management

Addressed customer complaints, refund cases, and missed deliveries through direct action with relevant teams
Handled repeat buyer concerns and maintained contact to support return orders
Checked common complaints and worked with kitchen or delivery teams to reduce recurring issues
Discussed delays or missed orders with involved teams and made changes to avoid repeat problems

Team Training

Trained delivery, support, sales and marketing teams
Explained shared tasks and helped teams understand how their work connected with others
Set clear task flow for each team to reduce missed steps or overlapping work
Held short daily checks to keep order progress clear and raise any pending issues early
Kept customer support and delivery consistent by keeping teams informed and trained on common service issues and actions taken

Travely PK

TradeKey

Overview

Trade Operations Management

Buyer Management

Managed a buyer portfolio and performed targeted sourcing to identify sellers based on procurement specifications
Contacted verified importers, manufacturers, and exporters on TradeKey through direct calls to collect sourcing needs, confirm product suitability, and suggest qualified matches
Used LinkedIn to identify and approach buyers and suppliers through direct messaging and industry-specific engagement
Conducted cold outreach to external procurement professionals, manufacturers, and suppliers to generate leads and onboard new product sources
Qualified and organized buyers across importer, manufacturer, supplier, trader, wholesaler, retailer, and indenter profiles based on industry, region, RFQ, and responsive behavior for structured follow-up
Represented buyer-side interests in seller discussions by confirming alignment on specifications, quality standards, and contract terms

Seller Management

Managed a portfolio of export-focused sellers and matched them with buyers based on product classification and trade records
Qualified and structured sellers across manufacturer, exporter, supplier, trader, wholesaler, retailer, indenter, and end user profiles by product type, region, export capacity, and MOQ criteria for streamlined coordination
Provided onboarding briefings to new sellers covering buyer expectations, communication tone, and platform response norms
Led trade discussions between sellers and buyers to confirm product details, pricing, delivery timelines, and terms. Documented summaries and addressed buyer objections
Scheduled internal support sessions for sellers needing help with platform setup or navigation
Assisted sellers in preparing catalog listings and standardized reply formats to ensure clarity and consistency in buyer communication
Arranged coordination calls with sellers to align on buyer expectations, pricing structures, documentation, and timelines

Interaction Tracking and Reporting

Maintained detailed records of buyer interactions, including inquiries, sourcing decisions, and engagement history, and shared updates with internal teams and sellers on a daily, weekly, monthly, and quarterly basis
Tracked seller responses and documented product details, commercial readiness, and communication status. Compiled reports to keep buyers and internal teams informed
Followed up after initial inquiries to confirm quotation receipt, assess buyer interest, and coordinate seller response
Maintained detailed tracking of seller-buyer matches, response times, commercial terms, and delivery commitments

Digital Marketing Management

Paid & Organic Campaign Execution

Executed digital marketing campaigns focused on attracting qualified buyers and sellers to participate in B2B marketplace transactions
Developed SEO strategies to improve visibility of product listings and seller pages in search results
Selected high-intent keywords, audience segments, and demographic filters to enhance campaign precision across search, display, and social media platforms
Managed paid campaigns across Google Ads, Meta Ads, LinkedIn, and other advertising platforms to drive lead acquisition
Analyzed campaign performance metrics, adjusted content and targeting strategies, and optimized ad spend to improve lead quality and conversion rates

Email and Lifecycle Campaigns

Created targeted email campaigns introducing verified sellers to selected buyers based on sourcing history, trade activity, and product relevance
Planned and executed lifecycle email sequences for both buyers and sellers with curated content such as trade policy updates, regulatory changes, and market access news
Integrated TradeKey service offerings within follow-up emails to encourage usage of sourcing tools, lead alerts, and premium matchmaking features
Featured high-volume buyers and premium seller accounts in targeted outreach and lifecycle email campaigns to improve their visibility and generate qualified engagement across key product categories

Content and Asset Management

Created and optimized landing pages to match campaign objectives and improve user engagement and lead conversion
Wrote tailored ad copy aligned with product categories and platform tone for each advertising channel
Scheduled regular content posts across social channels to maintain presence and support active campaigns
Promoted listings and marketing assets organically through LinkedIn and industry-specific networks
Worked closely with design teams to develop visuals that matched campaign goals and message tone

Business Outreach Management

Tradeshow Engagement

Negotiated barter partnerships with tradeshow organizers by offering email campaign promotion to targeted buyer and seller segments in exchange for a complimentary exhibition space
Created and executed tradeshow-specific email campaigns tailored to the demographic and industry profile of each event’s audience
Converted secured exhibition space into multiple booths, dedicating one to company branding and allocating the remaining booths to premium members relevant to the event’s focus
Arranged pre-tradeshow meetings for premium buyers and sellers and promoted their visibility through regional targeting using SEM, social media, and location-based email outreach
Captured and published exhibition coverage in video format highlighting booth activity, product showcases, visitor interaction, and premium member participation
Arranged post-tradeshow meetings between interested parties for continued negotiation and follow-up, with coordination support provided to both buyers and sellers

Media & Visibility Partnerships

Bartered with local trade and business magazines by offering visibility through targeted and lifecycle email campaigns in exchange for advertising space for TradeKey and its premium members
Held negotiation rounds with magazine representatives to finalize barter terms and placement schedule
Coordinated magazine layout and ad specifications with design teams to ensure brand consistency
Drafted promotional content tailored to magazine readership profiles and aligned with campaign objectives

Institutional Relationships

Built working relationships with trade associations, chambers of commerce, ministries of commerce and trade, and private trade bodies to facilitate trade development through TradeKey marketplace and services through different formal and informal channels
Facilitated onboarding sessions for members, covering platform usage and premium service tiers
Coordinated communication between institutional representatives and TradeKey premium members for mutual business

Project/Program Management

Operational Excellence

Worked on improving marketplace processes such as seller onboarding, inquiry handling, and seller response steps
Maintained and improved KPIs related to follow-ups, inquiry handling, and seller coordination
Maintained and improved the structure of buyer and supplier grading as well as daily/weekly reporting and monthly/quarterly closeouts
Identified and improved gaps in team coordination between account managers and support teams to improve efficiency and performance

Product & Service Work

Managed end-to-end development and launch of new TradeKey services by coordinating product scope, internal execution, and feedback integration
Shared updates with internal teams and handled feedback from account managers and marketplace support
Followed up with selected sellers and buyers to get usage feedback on newly introduced services

Contributions

Projects and Programs

Operational Initiatives

Designed and implemented a KPI Scoring Model used by portfolio management teams to track weekly RFQs and leads, daily outreach activity, new account signups, order closures, client satisfaction, and regular reporting behavior
Created Lead Management System to structure, track, and follow up on buyer-seller inquiries, RFQs, call outcomes, and campaign response actions across account teams
Developed Buyer Grading System to score buyers based on sourcing behavior, response quality, order potential, inquiry frequency, and negotiation history
Developed Supplier Grading System to score sellers based on export capacity, communication response time, inquiry fit, documentation completeness, and order fulfillment behavior

Business Projects

Coordinated cross-border B2B matchmaking between Saudi Export Development Authority and the Ministry of Trade of the Republic of Türkiye by arranging meetings between exporters and importers from both countries across specific product categories
Managed TradeKey News by publishing updates on global trade activity, including MoU signings, tariff revisions, trade pacts, sourcing trends, platform updates, and commercial alerts for active buyers and sellers
Led Industry Business Development by identifying trade opportunities, improving supplier manufacturing capabilities, enhancing supplier product portfolios, and refining product classification within the marketplace
Executed the Global Village Project by compiling country-level data on imports, exports, trade partners, active importers and exporters, company-level sourcing patterns, and contact databases of business magazines, trade associations, and chambers of commerce
Contributed to the Global Club of Industry Agents by recruiting local business, purchase, and sales professionals as TradeKey industry agents who referred new premium clients, supported outreach of TradeKey and its premium members to regional buyers and suppliers, and helped establish working ties with local government and trade offices

Product Development

Built Supplier’s Tradeshow Kit to help exporters prepare for exhibitions through booth setup, meeting formats, and product presentation, and supported pre- and post-event meetings using city-level radius targeting based on local demographics and trade interest
Introduced Supplier Inspection Service to verify supplier legitimacy, manufacturing capacity, business identity, and export readiness, improving buyer confidence for regional and multinational sourcing
Launched B2B Brand Management Package for sellers, combining catalog improvements, product presentation support, inquiry handling structure, tradeshow coverage, and trade association coordination to support targeted buyer outreach

Performance Results

Revenue Impact

Achieved Average Order Value of $73,512.94 and Average Order Value per Lead of $183,782.35 by aligning lead qualification and seller-buyer matching strategies in B2B campaigns
Delivered best Cost-per-Lead of $4.12 in Google SEM campaign for Office Stationery products
Ran a Google SEM campaign for a Copper Wire Supplier, secured a qualified lead, and closed an order that delivered a 320× return on ad spend
Closed a $135 million trade agreement by leading an 18-month cross-border negotiation between a U.S. importer and a Chinese manufacturer

Portfolio Growth

Managed a supplier portfolio of 32 clients whose combined payments for TradeKey premium services totaled $125,000
Achieved 72% client retention, increased average repeat business value by 48%, and secured 56% price up-sell on 60% of retained clients within assigned portfolio

Quarterly Performance

Outperformed targets for five consecutive quarters by consistently keeping performance between 120% to 145% across client revenue, retention, upsell, and project/program management, without dropping below “On Target” level

Career Overview

Revolusys Inc.

Project/Program Manager

Company Details

Work Summary

Tools Utilized

Company's Niche

Client Business Categories

Company's Target Market

Number of People Managed At a Time

Responsibilities

Product Lifecycle Management

Business Growth Management

Client Life Cycle Management

Project and Program Management

Leadership and Team Enablement

Contributions

In Progress

Achievements

Utopia Deals

Senior Program Manager

Company Details

Work Summary

Tools Utilized

Company's Niche

Company's Target Market

Number of People Managed At a Time

Responsibilities

Strategy and Program Execution

Product and Market Research

Launch Operations

Sourcing and Supplier Coordination

Buyer Engagement and Lead Management

Contributions

Moving Adverts

Performance Marketing Manager

Company Details

Work Summary

Tools Utilized

Client's Niche

Company's Target Market

Number of People Managed At a Time

Responsibilities

Campaign Management

Workflow Management

Client Service Delivery

Contributions

SJ Curve

Growth Marketing Manager

Company Details

Work Summary

Tools Utilized

Client's Niche

Company's Target Market

Number of People Managed At a Time

Responsibilities

Program Oversight

Launch Operations

Content Delivery

Contributions

SleekHive Technologies

Senior Program Manager

Company Details

Work Summary

Tools Utilized

Company's Niche

Client Business Categories

Company's Target Market

Other Work Detail

Number of People Managed At a Time

Responsibilities

Digital Marketing Management

Client Life Cycle Management

Business Expansion

Project and Program Management

Product Lifecycle Management

Operational Excellence and Improvement

Cross-Functional Team Alignment

Contribution

Team Development